Ben and Jerry’s vegan icecream
A lot has happened in the world of the vegan in 2015. Here is a pick of my favourite stories:
In the summer, the ice-cream giant that is Ben and Jerry’s shared the news that they are creating a line of vegan, non dairy ice creams then went on to confirm recently that these sweet treats will be made with delicious almond milk. Still no news about the particular flavours on offer but we’re expecting big things. Launching in the US in Spring of this year and a little later in the UK. Vegan junk food fans rejoice!
Beyonce announces then denounces her veganism
After announcing that her weight loss was due to a vegan diet…this news went viral…followed by a later update that in fact, she still ate meat. So close…Beyonce…so close..
Cowspiracy goes mainstream
With the acquisition of one Mr Leonardo DiCaprio as Executive Producer and the recent release on Netflix, Cowspiracy has reached a new audience. In case you’ve missed it, this entertaining and educational film follows Kip Andersen on his journey of enlightenment about the terrors and truths of the animal agriculture industry and its wider effects on the environment.
If you want to see more documentary recommendations, go here: https://londonveganbird.com/2015/08/01/lvbs-documentary-recommendations/
Prêt A Manger annoucing future Veggie stores….?
Back in July 2015, Clive Schlee, CEO of Pret A Manger told the British press that sales of vegetarian salads and sandwiches have increased by 12.5 per cent in the last six months. He then went on to ask the public’s opinion on future veggie friendly plans. The result of which was that 44% of those polled voted for a vegetarian-only store and also encouragingly, 52% of people chose the option to have a vegetarian-only fridge in every shop. Pret is definitely head and shoulders above other chain stores with more and more vegan and veggie options been added to their menu monthly. Definitely going in the right direction, I would say.
13% of All Israelis are now Vegan
Gary Yourofsky, the animal rights activist, is credited with singlehandedly turning more people vegan – including 8% of Israel to take the number to 13%– than anyone else in the world.
The speech that started it all is now the most-viewed in Israel’s history, and is thought to have been the cataylst for a large portion of Israel’s population to go vegan. If you haven’t see this very famous speech, check it out below:
Britian’s New Farming Minister is Vegan
Kerry McCarthy, a British Labour Party politician was appointed as Shadow Secretary of State for Environment, Food and Rural Affairs in September 2015. Kerry has been seen to make some outspoken statements including: “I really believe that meat should be treated in exactly the same way as tobacco, with public campaigns to stop people eating it. ” This is a huge step forward.
Can’t wait to see what 2016 has in store for veganism. Surely, it can only get better.
Thanks for reading.
London Vegan Bird
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